If over $3,500 worth of quality industry product and professional services doesn't get you... 

(ask writer Richard Bellikoff who won a JVC Flat Screen last year or Producer Bill O'Neill of Celtfire Productions or Walter Avillanoza of N-3 Digital Productions, both of whom won about $900 worth of Adobe software...)

Then maybe the idea that you will have a chance to meet your next client, supplier or business partner will be the reason you will come. Here's some feedback we got from fellow professionals:

 

"Last September I chatted with an interesting documentary filmmaker, a clever writer from Los Angeles, a good friend and artist-producer par excellence who made the trip all the way down from northern LA County"

(It was) "A great opportunity to network with a wide variety of OC marketing, advertising, media, and PR individuals."